Axis Group Blog - Data Solutions for Business

Bridging the BI Maturity Gap: Strategic Insights from our Time with IIA

Written by Riley Brandenburg | Nov 19, 2024 8:50:06 PM

Last week, Axis Group joined forces with the International Institute for Analytics (IIA) to explore one of the most pressing topics facing enterprise analytics leaders today: How low Business Intelligence (BI) maturity impairs an organization's ability to innovate and compete in the age of AI.

During the webinar, Axis Group's VP of Innovation, Nathan Hombroek, cut through the AI hype to examine a critical but often overlooked truth: before organizations can harness the power of advanced analytics, they must first establish the core foundations of a data-driven culture. It's a message that challenges the prevailing "AI first" mindset sweeping through enterprises today.

 

Most organizations aren't lacking in tools or talent. They're lacking in the foundational elements that turn BI from a reporting factory into an innovation & transformation engine.

 

A Wake-Up Call for Enterprise Analytics Leaders

The webinar opened with a simple question to attendees: On a scale of 1 to 5, how would you rate the BI maturity of your company?

The answer?

These numbers reveal a stark reality about enterprise analytics today: while organizations race to embrace AI and advanced analytics, the vast majority remain hindered by fundamental BI limitations. With nearly 90% of companies still grappling with siloed tools or only partial modernization, it's clear why so many struggle to transform their data into real competitive advantage.

This fragmented BI landscape isn't just a technical challenge—it's a strategic imperative that directly impacts an organization's ability to compete and innovate. As Nathan emphasized throughout the webinar, you can't build a scalable advanced analytics program on a foundation of disconnected tools and processes.

 

Measuring the COI (Cost of Inaction)

These numbers reveal a pressing reality that Nathan sees across enterprises: organizations trapped in a cycle of order-taking and legacy technical debt.

The symptoms are clear. Reactive analytics teams spend their days:

  • Chasing ad-hoc requests instead of driving innovation
  • Distracting top talent with maintenance rather than optimization
  • Creating technical debt instead of business value

Compounded over time, this cycle becomes an existential threat to your ability to compete in the age of AI.



When we talk to CIOs and CDOs, they're increasingly concerned about how their BI maturity is limiting their ability to leverage AI and advanced analytics. You can't build a scalable and successful analytics program without modernizing your foundations.

 

The Path Forward: Three Ways to Accelerate Your Journey

IIA's Business Intelligence Maturity Framework offers valuable insights into analytics advancement, examining ten critical dimensions across data and analytical competencies that influence organizational success. Through this framework, organizations can better understand and address specific barriers to analytics maturity.

Building on this foundation and Axis Group's Data & Analytics Strategy and Operating Model (DASOM), Nathan outlined three fundamental pillars required for organizations to advance their analytics maturity.

1. Anchor your Operating Model in Business Value

"Think of your analytics team as a business within the business," Nathan advised enterprise leaders. Modern analytics demands a business-driven operating model with clear value creation mechanisms. Industry leaders are making three essential moves:

  • Establish value propositions that directly tie analytics initiatives to enterprise outcomes
  • Implement structured processes that govern solution development to ecosystem management 
  • Build customer-centric engagement models that treat business units as strategic partners
 
2. Be the Change Agent for Your Data Culture

Data culture isn't an organic byproduct of technology investments—it's an engineered outcome requiring deliberate architecture, clearly articulated vision, and a movement to bring it to life. To inspire a data-driven culture, organizations must:

  • Drive business alignment through clearly articulated analytics purpose and vision
  • Develop professional-grade branding and experiences that elevate analytics' credibility
  • Orchestrate community activation through strategic champion networks and engagement

3. Execute Platform Modernization with Strategic Intent

Platform modernization must transcend traditional "lift and shift" approaches to create true competitive advantage. Axis Group likes to think of it in terms of Rationalize, Reimagine & Enable. To drive lasting value, enterprise leaders must:

  • Leverage AI-driven automation to rapidly assess and rationalize BI & analytics landscapes
  • Deploy scalable frameworks and methodologies to formulate a strategy prioritized by business value (while exploring the "art of the possible")
  • Monitor transformation success by proactively engaging with the business, tracking usage & adoption, and bubbling up "wins" to executive leadership

 

 

For a deeper dive into implementing strategic platform modernization with AI-powered automation, download our Comprehensive Guide to BI Transformation and Optimization.

 

 

Breaking Free: The Path to Advanced Analytics

The good news? Transformation success doesn't always require a complete rebuild. During the webinar, Nathan outlined a practical approach that begins with a focused environmental assessment and culminates in systematic modernization.

Leading organizations are tactfully deploying automation and AI to execute their transformation agendas with speed and precision. This strategic approach reduces time-to-value, allows the team to stay focused on competing priorities and enables them to focus on driving innovation and value creation.


Accelerating Enterprise Transformation with Vortex™

Vortex exemplifies this modern approach to BI transformation. By combining AI-driven automation with proven methodologies, Vortex transforms traditional multi-year modernization initiatives into strategic, high-velocity programs:

  • Accelerate Strategic Decision-Making - Execute comprehensive BI landscape analysis and rationalization in days versus months
  • Eliminate Technical Debt - Transform proprietary logic into standardized, enterprise-grade assets
  • Enable Innovation at Scale - Establish modern analytics foundations that drive competitive advantage

Take a closer look at how Vortex is revolutionizing BI migration at https://www.axisgroup.com/vortex.

 

Your Next Move

The divide between organizations that leverage analytics as a competitive advantage and those that merely maintain legacy BI reporting capabilities continues to widen. As Nathan emphasized during the webinar, this gap will only continue to widen in an AI-driven future.

The question is no longer "should we modernize our BI capabilities?", but "when and how soon?" And for those seeking to move quickly and avoid "second surgeries", picking the right partner with automation and a track record of analytics excellence can make all the difference. Organizations that move decisively now, position themselves to capitalize on the next wave of AI-driven innovation in the years ahead.


Want the full story? Watch the IIA webinar recording to learn more: Tackling Business Intelligence Maturity: The Key to Advanced Analytics